The Illusion of the Next Big Thing

The seduction of starting, and what happens when the need to begin becomes the fear to continue.

Sep 2 • 

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10

3

May 2025

The Economics of Scarcity

Turning Limitation into Premium Power

May 15 • 

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10

The Philosophy of Enough

When Less Creates More Value

May 8 • 

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11

April 2025

The Greatest Moat Ever: How Bloomberg's Terminals Conquered Finance

When Information Becomes More Valuable Than the Money It Tracks

Apr 8 • 

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19

March 2025

Profit Through Purpose

How M-Pesa Built a Financial Empire by Solving Basic Human Needs

Mar 22 • 

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13

February 2025

How Aman Created the Ultra-Premium Hotel Category

The Intimate Luxury Framework

Feb 3 • 

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January 2025

Le Labo's Anti-Luxury Revolution

The Science of Boutique Branding

Jan 22 • 

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Would You Pay $30/month For Email?

The digital premium framework

Jan 15 • 

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December 2024

Calm's $2B Meditation Empire

The Wellness Tech Playbook

Dec 19, 2024 • 

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From Disney to Space: Bridgit Mendler and Northwood

How a Former Child Star is Building Earth's Space Highway

Dec 10, 2024 • 

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The Anti-VC: Greg Isenberg and Late Checkout

How Greg Isenberg is Rewriting Company Building Rules

Dec 3, 2024 • 

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November 2024

Ship or Die: Tyler Denk and Beehiiv

Beehiiv's Race to Build the Ultimate Newsletter Platform

Nov 26, 2024 • 

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